The studio briefly flashed this image during their GDC 2014 talk. The image displays actual in-game characters, and during the talk, speaker Glen Schofield, studio co-founder, called their upcoming Call of Duty project the
“most ambitious, most creative game we’ve ever made“.
Earlier, Activision CEO Eric Hirshberg insisted that the studio would be taking a “next-gen-first” approach, focusing development on platforms like the PC, Xbox One, and PlayStation 4.